The 2024 China Cigar and Whisky Lifestyle Festival was held on December 7-8 at the Shenzhen Shahe Golf Club, marking a milestone as China’s first large-scale crossover summit between cigars and whisky, and the largest of its kind in the country’s history. Over 5,000 attendees filled the venue, which featured more than 20 themed events, making it a grand success.

The event was a vibrant fusion of high-end brands, luxury cars, cigars, whisky, gourmet food, and exclusive products. Over 120 companies and 200 brands participated, showcasing an array of cigars, fine wines, and luxury products. This gathering attracted cigar and whisky enthusiasts, industry leaders, and influencers, offering an unforgettable experience.

One highlight of the event was the launch of Raching's RR Series cigar cabinets by co-founder Mr. Chen Liang. The cabinet features luxury design, advanced technology, and unique innovations like the embedded air resistance detection device. Raching also unveiled its new stainless steel series with advanced air conditioning systems, setting new standards in the cigar cabinet industry.

Cultural activities included the "醉美茄年华" music gala, featuring Caribbean dance, live music, a cigar fashion show, and exciting prize draws. Interactive experiences, such as whisky and cigar pairing masterclasses, hand-rolling competitions, and CSWC championships, allowed attendees to immerse themselves in the cultures of cigars and whisky.

The event concluded on December 8 with the Cigar Slow-Smoking World Championship, marking a successful end to this landmark festival. It boosted the international visibility of China’s cigar industry and culture, and Raching aims to continue enhancing the quality and impact of future events, contributing to the global cigar community’s growth.